Assistant Brand Manager (FMCG)
Brand planning, consumer insight, campaign delivery, budget tracking and coordination of product changes.
Brand planning, consumer insight, campaign delivery, budget tracking and coordination of product changes.
Platform-aware creative strategy, audience behaviour, campaign concepts, testing and learning from performance.
Audience-led channel planning, budget allocation, reach and frequency choices, measurement and optimisation.
Customer insight, fintech positioning, launch planning and sales enablement for trusted financial products.
Audience insight, proposition development, creative briefs, research interpretation and strategic presentations.
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