Performance Marketing Lead
Paid acquisition strategy, channel economics, testing, measurement and leading a performance team against commercial targets.
Paid acquisition strategy, channel economics, testing, measurement and leading a performance team against commercial targets.
Planning measurable acquisition campaigns, testing creative and landing pages, controlling spend and reporting profitable growth.
Building paid search campaigns, controlling spend, reading performance metrics and testing ads and landing pages.
Building and optimising paid search campaigns through keyword strategy, bidding, advert copy, landing pages and conversion tracking.
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