Assistant Brand Manager (FMCG)
Brand planning, consumer insight, campaign delivery, budget tracking and coordination of product changes.
Brand planning, consumer insight, campaign delivery, budget tracking and coordination of product changes.
Client briefs, campaign delivery, budgets, creative feedback and maintaining productive agency relationships.
Audience-led channel planning, budget allocation, reach and frequency choices, measurement and optimisation.
Paid acquisition strategy, channel economics, testing, measurement and leading a performance team against commercial targets.
Planning measurable acquisition campaigns, testing creative and landing pages, controlling spend and reporting profitable growth.
Client relationships, integrated campaign delivery, budgets, briefs and resolving account issues before they grow.
Channel activation, promotion planning, point-of-sale execution, budget control and post-campaign learning.
Channel activation, shopper conversion, promotion design, merchandising standards and accountable trade investment.
Booking media, comparing supplier offers, tracking campaign spend, checking placements and resolving delivery discrepancies.
Coordinating event logistics, vendors, guest flow, schedules and practical responses when plans change on site.
Planning events and brand activations, coordinating vendors and crews, solving live issues, and reporting against objectives.
Designing memorable brand experiences, managing suppliers and budgets, and proving an activation's effect on the audience.
Buying media inventory, negotiating value, pacing campaign budgets and improving delivery against audience and response targets.
Negotiating media inventory, controlling spend, monitoring delivery and resolving quality issues across offline and digital buys.
Setting media strategy, allocating budgets, challenging audience assumptions and leading measurement across channels.
Building paid search campaigns, controlling spend, reading performance metrics and testing ads and landing pages.
Experiential campaign design, event operations, suppliers, budgets, risk planning and delivery across demanding live environments.
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